"A Wise Dancer Knows When to Leave": Zimbabweans Back Mutarisi’s Bold Move
Topic: Public Reaction | Trend: #NashTVClosure | Sentiment: Supportive
Following the sudden announcement that Nash Holdings is shutting down NashTV’s entertainment operations, the court of public opinion has delivered its verdict. While the news came as a shock to some, the overwhelming sentiment on social media is one of respect for founder Tinashe Mutarisi.
Thousands of comments pour in support of Nash Holdings
From analyzing the difficulty of the Zimbabwean showbiz industry to applauding the move to protect the business's reputation, Zimbabweans are calling this a "masterstroke" in corporate strategy.
The Business Verdict
Fans applaud the strategic pivot.
Top Fan: "I applaud this decisive move. The reputational damage caused by the recent controversies, unruly elements, and instances of sabotage that you and Nash TV has had to contend with made the current path unsustainable. Shutting down to protect the overarching Nash Holdings brand is a great and necessary call. A wise dancer knows when to leave the stage 👏"
Top Fan: "Best decision there. A lot of controversies on that division were also indirectly affecting your other businesses. Business reputation is hard to build yet someone can accuse you of silly things that can defame you for good. Moreover, your contribution will never be forgotten. 👏"
"I truly support this move. Showbiz in Zimbabwe is not easy as we think. If this record label was in America it should have grown massively... Venturing into other business that gives you return on investment is the way to go. I truly support the food business idea."
"Entertainment industry in most African countries is not for money making, it usually takes money from the sponsor. I mean movies, music, sport, they are not for business in Africa."
Industry & Artist Reactions
Gratitude from those who benefited.
"I just want to take this moment to truly say thank you. During the lockdown when life was difficult and the whole world felt uncertain you stood with us... You used to personally call me to come and judge programs... Those opportunities kept me going. May God bless you abundantly."
"You played your part well... mu lock down makatirera tikakura (You raised us during lockdown)."
"It’s been a long ride. You guys did an amazing job changing the music landscape in Zimbabwe and supporting local artists."
The Lighter Side
"Ndakuchiroora Nisha Ts manje 🤣🤣🤣" (I'm going to marry Nisha Ts now!)
"Marriage is that relationship where 1 person is always right and the other person is always the husband!"
"Ko side rema jokes iri?" (Where is the jokes section?)
Constructive Criticism
"Ko mukasai vhara (Why close it?), sell shares or give as a token to some young artist who can run it at full time bases. You distance yourself from its day to day business... Also looking at an entrepreneur's perspective, it is also a business apart from just recording."
Top Fan: "Of all the artists you uplifted Saint moved from Grace to Grass 🫢"
The Final Verdict
While the strategy has changed, the legacy remains. NashTV defined an era.
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